More than a game: NFL hopes Melbourne visit will advance case for Olympic flag football

• NFL executives use this week to push for inclusion at Brisbane 2032

• Possibility a key reason Melbourne secured Rams v 49ers match

The NFL’s regular season debut in Australia will deliver a significant commercial return for the league and its clubs, but the league’s takeover of Melbourne this week is about more than money.

The scheduling of Friday’s match at the MCG is also designed to help secure a place for flag football – a non-contact version of American football – at the Brisbane Olympics.